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Module 1: Introduction to Google Ads
Module 2: Keyword Research and Selection
Module 3: Creating Ads
Module 4: Campaign Setup
Module 5: Optimization and Performance Improvement
Module 6: Advanced Strategies
Module 7: Practical Cases and Exercises
Module 8: Additional Resources and Certification
Tools
Analytics
Automation Tools
AWS
Azure
Branding
Community Management
Content Creation
Content Marketing
Copywriting
Crisis Management
Email Marketing
User Acquisition Strategies
Event Management
Excel
Facebook Ads
Prototyping with Figma
GCP
Git
Google Ads
Google Analytics
Google Data Studio
Collaboration Tools
Link Building
Linux
NGINX
Postman and API Testing
Power BI
Programmatic Advertising
SEM (Search Engine Marketing)
SEO (Search Engine Optimization)
Social Media Management
Tableau